Jen Hertzig, Principal, Pinion, LLC
Jen serves as a brand and client experience leader and market strategist for the non-ag markets. She plays an important role in helping to achieve the firm’s mission to have impact and make a difference in the lives of our clients and the world we live in.
As Client Experience leader she works to create and maintain a highly collaborative culture and operating environment committed to employee engagement, client advocacy, and overall continuous improvement. Combining creativity and strategy, Jen also leads the firm’s marketing team to connect our unique service offerings to our key industries through thought leadership and meaningful connections. As brand leader she works to align initiatives and strategies throughout the organization with the overall brand position and message. She also works hand in hand with our equipment dealer, beer distribution and community client market champions to develop market strategies for growth.
Jen has been a member of the Association for Accounting Marketing since 2007 and has served on various roles in the organization and has spoken at conferences and educational webinars about marketing within professional services firms. She is also a recipient of the Athena Young Professional Award in Akron, Ohio for her commitment to service and leadership in her community.